Nissan Celebrates Ten Years at Canton, Mississippi Plant

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Nissan Maxima near North AuroraHawkinson Nissan is pleased to share this Nissan news! Visit Hawkinson Nissan today to test drive a Nissan Maxima near North Aurora!

On May 25, 2013, Nissan will celebrate its 10th Anniversary of the Canton, Mississippi plant. From Nissan News:

“On Saturday, May 25, Nissan celebrates 10 years of manufacturing vehicles in Canton and invites the community – a major contributor to its success – to come out to the Mississippi Veterans Memorial Stadium in Jackson and enjoy a special musical performance by Grammy-winning R&B band Kool & the Gang. There will also be circus performers and a children’s area with a variety of activities, and the day will end with an evening fireworks show.

“Our employees are the heart and soul of our operation in Canton,” said Camille Young, Nissan’s community relations and communications manager for Canton. “We are also deeply grateful to the broader community that has embraced and supported us during our first decade in Mississippi, and we want to take this opportunity to celebrate with those who contribute to our success—our employees, their family members, our local suppliers, area businesses and our community partners.”

Gates to the stadium will open at 4 p.m. Food and family entertainment will continue until 9 p.m., including Kool & The Gang’s performance at 7 p.m. and fireworks at 8:30 p.m.

There is no admission charge for this event or any of the activities. Nissan will provide complimentary tea, water and lemonade. Food will be available for purchase from local vendors inside the facility. Security will be provided for this family-friendly event. Coolers, alcohol and outside food or beverages are not allowed.

Nissan Canton brought the automotive industry to Mississippi in 2003 and has produced more than 2 million vehicles and generated $2 billion in payroll since launching operations. As the largest private sector employer in the region, the facility has an annual payroll of more than $200 million and employs a diverse workforce of more than 5,000 people from throughout the state. Nissan’s presence has also attracted numerous suppliers and manufacturers to the region, creating an opportunity for even more jobs.

At the anniversary kickoff event in January, Nissan announced plans to move assembly of the next-generation Nissan Murano to Canton beginning in 2014. Canton employees currently build the award-winning Altima, Armada full-size SUV, Xterra mid-size SUV, Titan and Frontier pickup trucks, NV commercial and passenger vans, and will begin building the all-new Sentra compact sedan this summer.

Since 2003, along with its generous employees, Nissan has awarded nearly $8 million in grants, academic scholarships and other gifts. Additionally, Nissan employees volunteer many hours annually for community organizations, including working with students in the classroom and as one-on-one mentors.

Additional information on 10th anniversary activities can also be found on the company’s local website: www.nissan-canton.com and on the Nissan Canton Fact Sheet.”

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Maxima is Still a Popular Vehicle in Nissan’s Lineup

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Nissan Maxima near BolingbrookHawkinson Nissan is pleased to share this Nissan sales update! Visit Hawkinson Nissan today to test drive a Nissan Maxima near Bolingbrook! Hawkinson Nissan is Chicago’s premier Nissan dealer, with the largest and best selection of new and used Nissan vehicles. Our staff can help you select the best Nissan for you, so stop in today! Our finance specialists can even help you get a great deal on financing! Hawkinson Nissan thanks you for your business!

Sales of the Nissan Maxima remain strong through 2013. In March, Nissan reported its best sales month ever in the United States. From Nissan News:

“Nissan North America, Inc. (NNA) today reported March U.S. sales of 137,726 units, up 1 percent from last year’s total of 136,317 and marking the best month in NNA history. Nissan Division also posted its highest volume month ever, with 126,623 deliveries, up 0.4 percent. Infiniti deliveries totaled 11,103, up 9 percent from last March.

NISSAN HIGHLIGHTS:

Nissan LEAF sales totaled 2,236 deliveries, up 286.2 percent and the nameplate’s best month since launch. March marks the first full month of deliveries of the lower-priced 2013 LEAF, now produced at Nissan’s assembly plant in Smyrna, Tenn. Price-competitive with traditional cars in its segment, LEAF is the best-selling pure electric vehicle in the world.

Sales of the all-new Pathfinder SUV totaled 9,071, up 177.1 percent, setting a new March record. Year-to-date Pathfinder sales, which launched in November 2012, are up 172.4 percent.

Nissan Altima totaled 37,763 in March on higher retail and lower fleet sales than year-ago levels.

Nissan Versa sales finished at 15,917, up 2.1 percent and establishing a new March record for the nameplate. Versa is the best-selling sub-compact in the U.S.

Nissan NV sales finished March at 1,290, the best month ever for the large commercial vans.

Nissan’s core volume models like Altima, Pathfinder and Versa are delivering the value, performance, style and innovation that consumers want. With strong retail demand for Altima, Pathfinder up almost 180 percent and the U.S.-built all-electric LEAF having its best month since launch, Nissan had its best month in history.

The Nissan Maxima sold 6,088 units in March, 2013.

Hawkinson Nissan is the premier Nissan dealer in Chicago, with a huge inventory of new and used Nissan cars, trucks, SUV’s and hybrid Nissans. Our staff is standing by to help you drive home the Nissan you want, and we have options for every budget and family. We can even help you with financing! Once you experience the hassle-free car buying process at Hawkinson Nissan, you’ll become a “Customer For Life.” We have the vehicle you’re looking for, so don’t wait! Stop by Hawkinson Nissan today to select your new Nissan!

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Nissan Unveils Latest Concept: Friend-Me, for Chinese Market

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Nissan Maxima in ChicagoHawkinson Nissan is pleased to share this Nissan news update! Visit Hawkinson Nissan today to test drive a new Nissan Maxima in Chicago!

In case you missed it, Nissan unveiled the new “Friend-Me” concept vehicle at the Shanghai Auto Show. From Nissan News:

“Nissan today revealed its Friend-Me concept, a four-passenger sedan designed for a generation with a very different automotive outlook. With an assertive, imposing exterior featuring boldly flowing sculpted lines, Friend-Me is a confident creature of the night, meant to be seen in bright city lights.

The concept is applicable globally, but the genesis of Friend-Me was Nissan’s exploring the aspirations of customers destined to emerge as the world’s largest single market segment: the “Bālínghòu,” around 240 million Chinese born in the 1980s are known. Specifically, Friend-Me addresses the social dynamics of Chinese men in their mid-20s.

“Bālínghòu males are a huge cohort in the world’s largest market, and they’re now reaching their prime,” said François Bancon, Division General Manager of product strategy and advanced planning at Nissan. “Clearly, their tastes will shape automotive trends worldwide for decades to come. So we believe it’s important to listen with respect, and respond by putting dreams within their reach. That’s why Friend-Me is our first proposition in an ongoing dialogue.”

For a generation that grew up without siblings, leisure time shared with peers is treasured.

This car asserts an imposing presence – solidity and flowing lines give it an edgy muscularity.

With its exterior design, Friend-Me addresses a fine balance that middle-class Bālínghòu youth must heed. “We call our solution ‘Distilled Da Qi,’” said Taiji Toyota, Vice President of Nissan Design China. “‘Da Qi is about casting an aura, about standing out, but at the same time going with the flow, fitting in. It’s a question of balance, and we’ve worked to refine it right down to the essence. The result adds an entirely new and youthful dimension to the sedan category.”

A low and wide stance with short front and rear overhang emphasizes more chunky, aggressive and sporty impression rather than authentic sedans.  Together with this challenging proportion, distinctive design aspects are presenting one of the new directions of Nissan appearance. The energetic and fluid momentum which arises from ‘V-motion’ shaped grille streams through the hood to shoulder creates the impressive cadence with emotional aura.

The headlamps and rear combination lamps are accentuated by its unique boomerang shaped lighting signature.

The profile of the vehicle completely describes the progressive translation of ‘Distilled Da Qi’. The thin and light floating roof and kick-up shape around the C-pillar resonates well and produces sophisticated harmony.  Likewise, the Neon Gray exterior color – specially developed to appeal to tech-savvy youthful tastes – show its lines to full effect at night.”

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